Conference Schedule
- Examine potential impact of November 2024
- Revisit roll out of Inflation Reduction Act
- Outlook on the future of drug pricing
- Gain tips to develop and execute commercial strategy and operations advancing from pre-clinical to NDA submission
- Understand how to raise capital, grow teams and engage regularly with investors and analysts
- Facilitate the transfer of research innovations from the lab to the market, as well as supporting startup efforts
- How to gain Internal alignment on the value proposition and positioning
- The importance of consistency in external messaging to ensure your organization speaks with a singular voice and minimize market confusion prelaunch
- Moving from having a product to having a brand and the importance of connecting with R&D early to formulate the brand narrative
- Asses how bringing a commercial perspective to clinical trial recruitment can enhance communications
- Leverage patient advocacy groups to reach and educate patients
- Utilize technology to enhance recruitment execution
- Understand the impact of advanced therapies on commercial models
- Examine innovative ways in patient finding
- Discuss ideas for getting patients to the right treatment center
- Tips for prioritizing where to go first
- Determine the most fundamental things you need to get in place
- How to think about using vendors
- Consider the importance of connectivity and communication across the organization
- Assess ways to stand out in a crowded market
- Determine critical steps leading up to messaging
- Review key takeaways discussed throughout day one of the conference
- Plan to actionize key takeaways
- Identify next-level questions resulting from today’s discussion
Close of Day One
- Discover innovative approaches to amplify shareholder value by making astute strategic decisions
- Learn to discern when to independently navigate the market, engage in co-promotion or fully out license assets for optimal organizational benefit
- Streamline operations for peak efficiency
- Align core objectives with value retention and growth
- Build-phased approach to commercial Infrastructure
- Build department and hiring plan
- Learn a XUS approach
- Build the right culture for your mission
- Maintain the culture you are trying to build while scaling up
- Transform culture through M&A or shifts in leadership
- Assess potential conflicts of interest for quality/commercial needs and requirements
- Discussion of beneficial communications and understandings to positively navigate the relationship between commercial and quality
- Examine a situational case study for how best to collaborate in challenging situations
- Drive awareness, adoption and Rx fulfillment
- Define distribution strategies for new launches
- Negotiate market access with channel players including payers, PBMs, wholesalers and distributors
- Gather tips for building strong teams
- Identify what’s missing on your team
- Hire to fill gaps in skill sets and expertise
- Manage contracted sales force
Victor Clavelli
Former Chief Commercial Officer
Chief Commercial Officer
- Assess trends in digital health solutions
- Understand digital accessibility design standards for patients with disabilities
- Consider why it's important to commercial teams