Within 3 Life science and pharma companies have long looked to key opinion leaders (KOLs)
for insights and advice. KOLs are highly respected and highly influential within their
often large networks of peers. They are usually researchers, physicians, or other
healthcare providers (HCPs) and extremely knowledgeable about their particular
areas of expertise – it’s not surprising that the industry has recognized and embraced
their value as strategic partners.
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