December 7-8, 2021
Online Livestream
3rd Digital Marketing inLife Sciences
Days
Hours
Minutes
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Digital marketing is a field in which things are constantly progressing and changing, and it’s crucial to stay updated. At the 3rd Digital Marketing in Life Sciences Conference, you will walk away with the ability to transform the way brands communicate with customers/patients, increase transparency, engage, and grow. With the advancements in information sharing platforms, consumers have 24/7 access to information, health resources, health records, always in their pockets, the future of Digital Marketing is here.

Join those that touch the spectrum of the business to address current regulations, technologies, strategic digital marketing techniques and issues that the life sciences face daily. Hear from subject matter experts and true innovators in the digital health market at this wonderful conference. Learn how to create effective campaigns and hear exciting developments in the digital space from those transforming the industry.

This event will cover a broad spectrum of marketing techniques used by pharmaceutical, biotechnology and medical device companies and curated to showcase how to make big idea topics, actionable. Through the use of case studies, the speakers will share their experiences implementing different marketing techniques, which will include digital transformation, content strategies, social media marketing, new technologies, patient and customer engagement and more. The digital community will walk away looking to advance the work that they do at this 3rd Digital Marketing in Life Sciences Conference.

Top Reasons to Attend
  • Hear real world applications and solutions to enhance your digital campaign
  • Ensure your organization is following all regulatory and compliance standards while developing an effective campaign
  • Learn from top industry speakers that will provide strategic solutions for your digital campaign over various parts of the life cycle
  • Identify patient engagement strategies in digital trends
  • Implement digital transformation for enhanced customer engagement
  • Discover ways to influence with relevant content, get customers to try your product or service and eventually form a preference for your brand
Who should Attend

You will benefit from attending this event if you are a Life Science professional working in the medical device, pharmaceutical, biotech, or CRO sectors, with responsibility in the following areas.

  • Marketing
  • Digital Marketing
  • Digital Engagement
  • Branding
  • Digital Transformation
  • Content Marketing
  • Commercial Marketing
  • Consumer Strategy
  • Digital Campaigns
  • Clinical Strategy
  • Omni Channel Marketer
  • Communications
  • Digital Strategy
  • Innovations
  • Digital Experience
  • Product Management
  • Customer Engagement
  • Commercial Excellence
  • Multichannel Marketing
  • Integrated Marketing
  • Social Media
  • Strategic Operations
  • New Media
  • PR
  • Mobile Marketing
  • Patient Solutions
  • Global Partnerships
Event Sponsors
Conference
New Topics
2020 Featured Speakers
Amanda Phraner
Director, Public Relations and Social Media
HORIZON
Andy Shaughnessy
Director, CX Optimization
GSK
Ann Watson
Chief Marketing Officer
MedAnswers
Ayaz Malik
Enterprise Marketing Excellence Manager
ROCHE DIAGNOSTICS
Bob Libbey
Vice President of Corporate Content & Channels
formerly of Bristol Myers Squibb
Carolyn Pfeiffer
Director, Data Platforms & Privacy
JANSSEN
Courtney Kober
Courtney Kober
Senior Director
BAYER
Dany De Grave
R&D Digital Transformation
SANOFI
Deepak Tomer
Senior Digital Marketing and Analytics
ELI LILLY
Elaine Gamble
Director, Digital Engagement Strategy
OTSUKA PHARMACEUTICAL
Hal Walsh
Chief Executive Officer
SYMMETRY RX
Kevin Hsieh
Service Lead, Web and Mobile
GENENTECH
Lorenzo Lacey
Global Digital Engagement Director
ASTRAZENECA
Mackenzie Farone
Senior Manager of Corporate Communications
GREINER BIO-ONE NORTH AMERICA, INC
Mary Lassiter
Digital Campaign Management Product Lead
SANOFI
Milena Mitova
Sr. Manager, Marketing Operations & Automation
BAUCH HEALTH COMPANIES
Morris Kimble
Brand Manager
ELI LILLY
Neil Keene
Director, US Marketing
HALOZYME THERAPEUTICS
Sang Kim
Digital Analytics & Optimization Leader
ABBOTT
Event Schedule
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Event Partners
15
Speakers
21
Days
251
Participants
125
Workshops
90
Venue
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