November 1-2, 2021
Online Livestream
Sciences
3rd Digital Marketing inLife Sciences
Days
Hours
Minutes
Seconds

Digital marketing is a field in which things are constantly progressing and changing, and it’s crucial to stay updated. At the 2nd Digital Marketing in Life Sciences Conference, you will walk away with the ability to transform the way brands communicate with customers/patients, increase transparency, engage, and grow. With the advancements in information sharing platforms, consumers have 24/7 access to information, health resources, health records, always in their pockets, the future of Digital Marketing is here.

Join those that touch the spectrum of the business to address current regulations, technologies, strategic digital marketing techniques and issues that the life sciences face daily. Hear from subject matter experts and true innovators in the digital health market at this wonderful conference. Learn how to create effective campaigns and hear exciting developments in the digital space from those transforming the industry.

This event will cover a broad spectrum of marketing techniques used by pharmaceutical, biotechnology and medical device companies and curated to showcase how to make big idea topics, actionable. Through the use of case studies, the speakers will share their experiences implementing different marketing techniques, which will include digital transformation, content strategies, social media marketing, new technologies, patient and customer engagement and more. The digital community will walk away looking to advance the work that they do at this 2nd Digital Marketing in Life Sciences Conference.

Top Reasons to Attend
  • Hear real world applications and solutions to enhance your digital campaign
  • Ensure your organization is following all regulatory and compliance standards while developing an effective campaign
  • Learn from top industry speakers that will provide strategic solutions for your digital campaign over various parts of the life cycle
  • Identify patient engagement strategies in digital trends
  • Implement digital transformation for enhanced customer engagement
  • Discover ways to influence with relevant content, get customers to try your product or service and eventually form a preference for your brand
Who should Attend

You will benefit from attending this event if you are a Life Science professional working in the medical device, pharmaceutical, biotech, or CRO sectors, with responsibility in the following areas.

  • Marketing
  • Digital Marketing
  • Digital Engagement
  • Branding
  • Digital Transformation
  • Content Marketing
  • Commercial Marketing
  • Consumer Strategy
  • Digital Campaigns
  • Clinical Strategy
  • Omni Channel Marketer
  • Communications
  • Digital Strategy
  • Innovations
  • Digital Experience
  • Product Management
  • Customer Engagement
  • Commercial Excellence
  • Multichannel Marketing
  • Integrated Marketing
  • Social Media
  • Strategic Operations
  • New Media
  • PR
  • Mobile Marketing
  • Patient Solutions
  • Global Partnerships
Conference
New Topics
2020 Featured Speakers
Amanda Phraner
HORIZON
Director, Public Relations and Social Media
Andy Shaughnessy
GSK
Director, CX Optimization
Ann Watson
MedAnswers
Chief Marketing Officer
Ayaz Malik
ROCHE DIAGNOSTICS
Enterprise Marketing Excellence Manager
Bob Libbey
BRISTOL MYERS SQUIBB
Vice President of Corporate Content Channels
Carolyn Pfeiffer
JANSSEN
Director, Data Platforms & Privacy
Courtney Kober
Courtney Kober
BAYER
Senior Director
Dany De Grave
SANOFI
R&D Digital Transformation
Deepak Tomer
ELI LILLY
Senior Digital Marketing and Analytics
Elaine Gamble
OTSUKA PHARMACEUTICAL
Director, Digital Engagement Strategy
Hal Walsh
SYMMETRY RX
Chief Executive Officer
Kevin Hsieh
GENENTECH
Service Lead, Web and Mobile
Lorenzo Lacey
ASTRAZENECA
Global Digital Engagement Director
Mackenzie Farone
GREINER BIO-ONE NORTH AMERICA, INC
Senior Manager of Corporate Communications
Mary Lassiter
SANOFI
Digital Campaign Management Product Lead
Milena Mitova
BAUCH HEALTH COMPANIES
Sr. Manager, Marketing Operations & Automation
Morris Kimble
ELI LILLY
Brand Manager
Neil Keene
HALOZYME THERAPEUTICS
Director, US Marketing
Sang Kim
ABBOTT
Digital Analytics & Optimization Leader
Event Schedule
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Event Sponsors
Event Partners
15
Speakers
21
Days
251
Participants
125
Workshops
90
Venue
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